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Sunday, February 5, 2012

Be sure to choose a good website designer: how to make sure you get the right website designer for the job

By James Galloway


Due to the massive growth and popularity with the Internet we have seen a massive increase in the value and use of website design companies. You would have seen the different free options online to getting a website but nothing actually matches having your own unique project from a professional designer.

Now with website design you are not actually looking for a company or individual who can simply build you a pretty little website. I have been doing site design myself since the year 2000 and I have seen some fantastic looking sites, however, they do not deliver.

The focal point to any site success is to look for the correct design company. They need to offer a range of services and not just that of a great looking site. Your website designer should include such things as market research, online branding, keyword research, on page SEO, off page SEO.

It is with a combination of these key services which will enable you to determine if you have found the right website design company to work with. You need to get this right as it is the difference between making a really good advertising investment to just chucking money away.

Your design company needs to be completely up to date with search engines, how they work, how they change, and learn to move with them. Because technology and search engines change all the time it is important that your design company is current and uses up to date techniques, coding and programming to deliver your project in a complete working format for now and future growth.

A website is a start to a long term project. It is a serious addition to your business and done correctly will become such a valuable investment. It requires continued work after the build in the form of off page SEO. SEO will promote your site helping you rank for your keywords, and should be a long term project.

Be sure to check out your designer is not using templates. Templates are not good, you need your site to be totally unique to you and your business. You want the designer to build customer designs from ground up in and around you and your business.

Do not be sold on empty promises, ask for proof of websites which rank high for previous clients. A good website designer will have plenty of these to share with you and from here you will know if this will be for you or not.

Finally, take your website seriously, for many this will be the make or break as the Internet is still growing and now dominating off line advertising. Good luck in your search for your website design company. V:5




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