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Tuesday, June 14, 2011

The Facts And Misinformation Of Meta Tags As Outlined By Virtual Assistants

By Paul Nyhart


It amazes virtual assistants often, the amount of outdated and mis-information in which can certainly be found on the web. One of the greatest examples could absolutely have to be Meta Tags. Virtual assistants still converse to people that are generally of the firm belief that all these people have to do is add the correct META tags to a web site and that site may immediately rank for their own target words. Where do they receive this particular information? The net of course.

First, for anyone who is new to the net and unsure of exactly what a META tag is, let me to define just what META tags are. META tags, are pieces of code that are positioned within the tags of a webpage. Their objective was and is, to provide info on specified facets of that web page to software programs (such as search engine spiders) without having that information becoming easily noticeable to the usual website visitor.

The two most commonly known (and misinterpreted) META tags are definitely the "description" and also "keywords" META tags. It's the out-of-date and fake information which is related to these two tags that is the reason for writing this article.

Let's begin with the description tag. The META description tag was designed to provide robots browsing your page a quick description of exactly what that page is all about. It is this description that is usually utilized combined with the page title in the SERPs (search engine results pages). Thus, with the help of the META description tag to a webpage, you can actually (sometimes) control the text utilized to explain that page in the SERPs.

Now you ask ,, can the META description assist with the specific ranking of the web page. At some point in time, yes, it did. Does it these days? NO! Not at ALL.

Ok...now about the META keywords tag. This type of tag, was initially intended to give bots indexing a webpage a listing of key terms that particular web page was about. This kind of tag pretty much allowed you to convey to the major search engines exactly what keywords that page was meant to rank for.

Well, many people dreamed the possibilities and several individuals to full advantage of them. Hence many, that within a matter of merely a couple of years of it's first use, almost not one of the leading engines even utilized it anymore. As of today, none of the best engines makes use of the keywords tag in any way to get ranking purposes.So...does the keyword tag continue to have any uses? Nope. The concept was great, however the greed of several website owners easily made this tag outdated and useless. You'll still discover a lot of web sites using this tag because it doesn't harm anything, however it has hardly any valuable affect on ranking anymore.

In summary, neither the META description or perhaps keywords tags have any good impact on rankings and the virtual assistant service is familiar with that. The only one of these two tags which has any use is the keywords tag and that is only to help in controlling the description utilized in the various search engines listings.




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